COMMERCIAL VIDEO — MARRAKECH
Commercial video in Marrakech.
Advertising films and social-first video built for paid distribution. Covering Guéliz, Hivernage, the Medina and the Palmeraie.
A commercial made for a paid feed follows different rules from one made for a website. If the first two seconds do not stop the scroll, nothing after them is seen.
Built for the feed, not the boardroom
Video for paid social is judged on retention curves. That means the hook comes first, the brand appears early rather than at the end, and the whole thing works with the sound off — because most of the audience never turns it on.
Shooting variants, not one film
A single perfect film cannot be tested. We shoot so that multiple hooks and edits can be cut from the same production, which is what lets a campaign find its winning creative instead of guessing.
What’s included
Deliverables
- Concept and hook variants for testing
- Production on location or in studio
- Editing, sound design and colour
- Vertical, square and landscape formats
- Subtitled versions for silent playback
Three to five hooks from one production is a good starting point — enough to find a winner without multiplying the shoot cost.
Yes. Vertical-first production, cut for the pacing those platforms reward rather than reframed from a landscape master.
Yes, if you want it — production and distribution work better when planned together.
Yes. Our base is Casablanca and we travel across Morocco — Guéliz, Hivernage, the Medina and the Palmeraie included. Travel is quoted with the brief.